Appello partners with Mobily – the fastest growing mobile communications and technology provider in the Kingdom of Saudi Arabia.
Appello, a leading global provider of location based services (LBS) enters Saudi Arabia together with Mobily. Mobily has a 40%+ market share of the mobile subscriptions in the Kingdom and is the most rapid growing company in the telecom sector in Saudi Arabia. The newly launched upgrade of the Amaken service is an innovative LBS application built by the Swedish company Appello, which offers a global portfolio of LBS with over 30 million users.
Appello has designed the new upgrade of the Amaken service to fulfill the needs of Mobily’s mobile customers combining several key functionalities with a great user experience. With Appello’s world leading mobile cross-platform solution Mobily can offer the same features and functions across all mobile platforms. Amaken covers the most common handsets in Saudi Arabia and is already available for Symbian, Blackberry, Android and the Bada platforms. Amaken will soon also be launched for iPhone.